After spending 3 incredibly intense 14 hour days at a copywriting conference, I’m happy to be home.
Now comes the monumental task of sifting through the mountains of information, notes, business cards, presentation materials and such so I can follow up with all the new friends I made in the marketing and sales copywriting business.
After watching one of the world’s masters of writing sales copy feverishly taking notes during someone else’s presentation; it hit me like a ton of bricks – He is continuing to learn new writing tips and techniques just like the rest of us.
I was amazed… The “teacher” learning from others. It was then I realized that no matter what profession you’re in, you need to continuously learn and practice your craft. Even the pros keep learning.
What it means to my clients is that I can write even better, more effective sales copy for websites, sales letters, email promos, or whatever because I am also still learning new techniques; it never stops.
So remember this, you can never know everything, so keep learning about your trade every chance you get.
Your clients and future clients will thank you for it!