How to use joint ventures to boost sales in your local business

A powerful marketing tactic – Joint ventures – can significantly boost your sales and profits – no matter what kind of business you have.

But for some reason, it’s not often used for local businesses. It is used frequently by Internet marketers to market their products to other Internet marketer’s customer and prospect lists.

Here’s how Joint Ventures could work for your local business:

Find a business whose existing customers would be ideal buyers of your products, most likely
a business selling a complimentary product or service to yours.

Approach the owner and ask if you could send an email, postcard, or sales letter to his list promoting your product or service.

In exchange, you’d give him a percentage of the profits on sales you make. It just needs to be a percentage high enough to make it worth his while.

The, you could go the other way and let him market his goods to your house list and give you a percentage of profits.

The great thing here is it’s easy, you can set up deals with more than one business, you can quickly and inexpensively increase your own customer list and boost profits.

And in order for it to work…the deal has to be structured so it’s a win-win for both parties.

All you have to do is track the sales you make using their list, and pay him his percentage.

Pretty simple, huh?

For example: If you’re a jeweler, maybe you’d contact florists, high end restaurants, country clubs, well – you get the idea.

So get started making some quick and easy cash!

What do you think about this technique?

I’d like to know.

To get more information about writing effective sales copy, about this post, marketing advice, or about my direct response copywriting services, e-mail me or call me at 603-686-5140.

Also visit for help with Website design, writing SEO copy, e-mail marketing, or other online marketing strategies.

To your marketing success!

Merrill Clark
Website and Marketing Copywriter

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