Gotta quick analogy for you today…

Your company’s marketing message should work the same way as trying to convince your husband to let you go on a “girls out” weekend.

(Guys… the same principle holds true for you, too)

Let’s say your 3 closest girlfriends in the whole wide world are planning a “girls only” weekend away for fun, pampering, and pedicures, and want you to go, too.

Will your husband Continue reading →